Nouryon announced the launch of Berol® Nexus surfactant, at the 2024 ACI Annual Meeting and Industry Convention held in Orlando, Florida, US. The Company’s latest innovation, designed for the North American cleaning market, is a next-generation, multifunctional hydrotrope.
This unique cosurfactant optimizes performance and activity, offering customers a distinct advantage in various applications. It is particularly beneficial in both household and industrial and institutional (I&I) cleaning applications. A specific focus is on low-temperature laundry, highlighting the sustainability advantages this provides.
“We are pleased to offer Berol® Nexus in the North American cleaning market to help customers create superior cleaning solutions for homecare and I&I applications,” stated Suzanne Carroll, Senior Vice President of Home and Personal Care at Nouryon. “Nouryon is dedicated to developing innovative ingredient solutions for our customers that enhance the creation of sustainable and superior formulations across geographies.”
Berol® Nexus surfactant represents the culmination of extensive research and development efforts by Nouryon’s global innovation team. Available in a 70% concentrated aqueous liquid form, it has a low-color and low-viscosity profile that can easily be formulated into a variety of cleaning applications. It also addresses challenging, greasy soils in laundry and auto-dish applications, particularly useful where lower wash temperatures are trending.
"Nouryon is committed to providing top-tier technical service support,” said Brad Pearson, Vice President, Cleaning Goods at Nouryon. “We have invested in enhancing our solution provider capabilities, including advanced testing and increased staffing. Our facilities aid customers in formulating efficient and sustainable solutions using our unique portfolio of chelating agents, biopolymers, antimicrobials, and specialty surfactants, including our new Berol® Nexus surfactant.”
In 2023, Nouryon announced the expansion of its technical service capabilities, enhancing customer collaboration and growth for the cleaning market in Europe and North America with application development centers in Deventer, the Netherlands, Stenungsund, Sweden, as well as in Bridgewater, New Jersey and Chattanooga, Tennessee, US.
In addition to Berol® Nexus, the company recently broadened its portfolio with Berol® Nexxt, a next-generation surfactant and multifunctional hydrotrope, and Dissolvine® GL Premium, the industry’s most concentrated GLDA-based chelating agent.
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About Nouryon
Nouryon is a global, specialty chemicals leader. Markets and consumers worldwide rely on our essential solutions to manufacture everyday products, such as personal care, cleaning goods, paints and coatings, agriculture and food, pharmaceuticals, and building products. Furthermore, the dedication of approximately 8,200 employees with a shared commitment to our customers, business growth, safety, sustainability and innovation has resulted in a consistently strong financial performance. We operate in over 80 countries around the world with a portfolio of industry-leading brands.
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